Marketing Consultant · San Fernando Valley

I help local businesses in the San Fernando Valley bring in more customers.

I build websites that get found on Google and run ad campaigns that bring real customers through your door. 15+ years of marketing experience. You work with me directly — I'm your point of contact and the person accountable for your results.

30-min call · No pitch, no pressure · Bilingual (English / Spanish)

Miro Giovannini, marketing consultant in the San Fernando Valley
The Opportunity

46%

of all Google searches have local intent.

Nearly half of all search activity is people looking for businesses, products, and services near them.

Source: Google, 2024

76%

of local mobile searchers visit a business within 24 hours

80%

of US consumers search for local businesses every week

1.8M

people live in the San Fernando Valley — your market

Sources: Google 2024 · BrightLocal · U.S. Census Bureau ACS 2024

Your Market

Why the San Fernando Valley is a huge opportunity.

Dense population, high income, and a 42% Hispanic community that most competitors don't market to in their language.

1.8M
RESIDENTS · 645K HOUSEHOLDS
$92K

Median household income

14% above the national average. Customers who can afford your services.

47%

Homeowners

Need plumbers, contractors, landscapers, electricians — recurring service needs.

42%

Hispanic / bilingual market

Spanish ads are 31% more effective. Most competitors only advertise in English.

4.3M

Small businesses in California

99.8% of all CA businesses — and most don't have a marketing strategy.

$896K

Median home value

2.7× the national average. Affluent homeowners invest in their properties.

19%

Work from home

More people spending weekdays locally. More lunchtime, errands, and local shopping.

POPULATION
42% Hispanic
39% White
11% Asian
8%
Hispanic/Latino
White
Asian
Black, Other, Two+

Sources: U.S. Census Bureau ACS 2024 5-year estimates · SBA 2025 California Profile · EDO 2024 · eMarketer

The Bilingual Advantage

42% of the SFV speaks Spanish. Most businesses only advertise in English.

In the San Fernando Valley, 42% of the population is Hispanic. In LA County, 3.5 million people speak Spanish at home — 37.6% of the county. That's a massive audience your competitors are ignoring.

31%

Ads in Spanish are 31% more effective than English-language ads.

53%

of Hispanic adults look for Spanish-language options when shopping online.

42%

of San Fernando Valley residents are Hispanic.

Happy local business owner serving bilingual customers in the San Fernando Valley
ENENGLISH SEARCHES · HIGH COMPETITION
restaurant near me
37K
plumber near me
18K
dentist near me
27K
ESSPANISH SEARCHES · BREAKOUT
restaurantes cerca de mí breakout
comida cerca de mí growing
plomero cerca de mí growing

Lower CPC, less competition

Spanish keywords cost less because fewer advertisers are bidding on them. You reach a hungry, underserved audience for a fraction of the price.

Sources: U.S. Census ACS 2024 · EDO 2024 · ThinkNow Research 2025 · LA Almanac

What I Do

Three ways to work together — pick where you are.

I focus on what actually brings customers to a local business: a website that converts, and paid ads that put you in front of the right people at the right time.

Foundation

Get found

Starting at $1,800 (one-time)

Website · Local SEO

A modern, mobile-first website built for local businesses, set up to show on Google when people in your area search for what you offer. Includes Local SEO setup, Google Business Profile, and first year of hosting.

See Website & SEO details
Growth

Get more customers

Starting at $400 setup + from $800/month + your ad budget

Google Ads · Meta Ads

Done-for-you paid ads (Google, or Meta when it fits your budget), ad creative included, and a clear monthly report. Your ad budget is paid directly to the platforms — you control it and see it. Most clients invest $1,000–$3,000/month in ad spend to start. Final pricing depends on your business scope, channels, and goals — we define it together on the call.

See Ads management details
Full Package

Everything, one point of contact

Starting at $2,000 setup + from $800/month + your ad budget

Website · SEO · Ads

Website + Local SEO + paid ads, with a coordinated launch and a single person accountable — me. Save $200+ on setup vs. buying separately, plus ongoing website hosting and maintenance included. Final pricing depends on your business scope, channels, and goals — we define it together on the call.

See all services
Why It Matters

Why your website matters.

CONSUMER BEHAVIOR
81%

of consumers research online before making a purchase decision

Network Solutions 2025

TRUST SIGNAL
31%

of shoppers won't buy from a business that has no website

Network Solutions 2025

LOCAL SEARCH
76%

of local mobile searchers visit a business within 24 hours

Google / BizCaboom

Why Me

I think like an owner — because I am one.

I've spent 15+ years in digital marketing and 12+ as an entrepreneur. I've built and run agencies. I know what it feels like to make payroll, to wait for a slow Tuesday to pick up, to wonder where the next customer is coming from. When you hire me, you get someone who treats your money the way an owner does — because I've been on your side of the table.

Three reasons local business owners work with me:

01

You work with me directly.

I'm your point of contact, and I'm personally accountable for your results — no getting sold by a senior and handed off to a junior.

02

I think like an owner — because I am one.

I've co-founded companies, managed P&L, and made payroll on slow Tuesdays. I treat your marketing budget the way you treat your own money.

03

15+ years of real results.

I've driven growth for brands across Latin America — retail, fitness, consumer goods, and more. The same discipline I applied at scale is what I bring to your business. You can see them on the About page.

My Process

How we start working together

01

Free 30-minute call

We talk about your business, your goals, and where you're stuck. No pitch. Just clarity.

02

Custom proposal

Within a week, you receive a clear plan with scope, pricing, and expected outcomes.

03

Launch

Once we agree, I build your website or set up your campaigns. You see real progress in 2–3 weeks.

04

Optimize

I report monthly with real numbers. Together we refine what works and cut what doesn't.

Let's Talk

Ready to bring in more customers?

Get a free 30-minute marketing review. We'll look at what you have today, identify the one or two changes that could make the biggest difference, and you'll leave with at least one thing you can apply tomorrow — whether you hire me or not. No obligation.