Facebook & Instagram Ads Management

Reach new customers before they even search.

Meta Ads put your business in front of people in the San Fernando Valley who match your ideal customer — even if they weren't looking for you yet. I build campaigns that turn scrollers into visitors, callers, and buyers.

Person scrolling Facebook and Instagram on mobile
When Meta Ads Make Sense

Meta is where attention lives.

Meta Ads (Facebook and Instagram) create demand — they put your business in front of people in Encino, Glendale, Woodland Hills, and across the San Fernando Valley before they even think to search. Meta works when the fit is right: visual products, local awareness, and reaching new customers where they already spend time every day.

  • Visual product: Restaurants, retail, fitness, events — anything that photographs well
  • Local awareness: Stay top of mind in your neighborhood
  • New audiences: Reach people before they search for what you offer
  • Creative-ready: You have photos/videos or are willing to invest in them
Person browsing Instagram and Facebook feeds on a phone
Instagram Story Ad
Instagram Story Ad — image coming soon
Instagram Story Ad
Facebook Feed Ad
Facebook Feed Ad — image coming soon
Facebook Feed Ad
Instagram Reel Ad
Instagram Reel Ad — image coming soon
Instagram Reel Ad
Facebook Story Ad
Facebook Story Ad — image coming soon
Facebook Story Ad
Meta Ads · Instagram & Facebook

Reach your customers where they scroll — every day.

The average person 45+ spends over an hour per day on Facebook and Instagram. Meta Ads let you target people by location, interests, and behavior — showing them your business while they scroll through their feed. Perfect for building awareness, promoting offers, and staying top-of-mind in your neighborhood.

What's Included

Setup, management, and creative — all included

Starting at $400 setup + from $400/month + your ad budget

Final pricing depends on your business scope, channels, and goals — we define it together on the call.

Setup (one-time, from $400):

  • Campaign strategy
  • Audience research and targeting
  • Pixel and conversion tracking
  • Initial ad creative
  • Ad copy in English and/or Spanish

Monthly management (from $400/month):

  • Ongoing campaign optimization
  • New ad creative as needed
  • A/B testing of creative, copy, and audiences
  • Monthly performance presentation
  • Weekly monitoring

Your ad budget (separate)

Your ad budget is paid directly to Meta with your own card — you control it and see exactly where it goes. My fee covers the work; Meta gets the ad spend.

Most clients invest $500–$2,000/month in ad spend to start. The minimum I recommend is $500/month.

See What to Expect
What To Expect

A phased process,
not a magic switch.

Meta Ads take time to deliver meaningful results. The first weeks are about creative testing and letting the algorithm learn. Then we optimize based on what the data tells us — killing what doesn't work and scaling what does.

Every business is different. Results depend on your market, competition, budget, and creative. There are no guarantees — but there is a proven process.

  1. Week 1–2

    Setup & Launch

    Pixel install, audience research, creative production, ad copy. Your first campaigns go live.

  2. Month 1

    Learning Phase

    Meta's algorithm gathers data on who converts. We watch which audiences, placements, and creatives perform.

  3. Month 2–3

    Optimization

    Kill underperforming ads, expand winning audiences, refresh creative, refine copy. Lower cost per result.

  4. Month 3+

    Refine & Scale

    Scale spend on proven winners, test new creative angles, expand to lookalikes. Continuous improvement.

Questions & Answers

Should I start with Google or Meta?

Either can work as a starting point. Google captures people already searching; Meta reaches people before they search. I recommend the channel that fits your product, audience, and goals — not a fixed order.

Do I need professional photos or videos?

Good creative helps, but you don't need a professional photoshoot to start. Authentic photos of your business, food, team, or products often outperform overly polished creative. I'll guide you on what works.

Can you run ads in Spanish?

Yes. I create campaigns in English, Spanish, or both — depending on your audience. The San Fernando Valley has a large bilingual community, and reaching them in their preferred language can make a real difference.

How much should I spend on ads?

Most clients start with $500–$2,000/month in ad spend. The minimum I recommend is $500/month — below that, Meta doesn't have enough data to optimize.

Let's Talk

Ready to test Meta for your business?

Free 30-minute call. No pitch, no pressure.