Instagram Feed Ad
Casa Sur Kitchen · Restaurant
Meta Ads Management
Reach new customers before they even search.
Reach local customers across Facebook and Instagram with campaign strategy, targeting, tracking, optimization, and reporting managed for you.
From $400 setup + from $400/month + ad spend
When Meta Ads Make Sense
Meta is where attention lives.
Meta Ads (Facebook and Instagram) can create demand by putting your business in front of people before they actively search. It works best when the audience, offer, and creative assets fit the channel.
If customers are already searching for what you offer, compare this approach with Google Ads.
- Visual product: Restaurants, retail, fitness, events — anything that can be shown clearly
- Local awareness: Stay top of mind in your neighborhood
- New audiences: Reach people before they search for what you offer
- Creative-ready: You have ad copy and photos/videos, or plan to produce them separately
Example Meta Ad Placements
Creative built for the way people use Meta.
A sample look at the kinds of paid social creative your business can run across Facebook and Instagram — from polished feed ads to short-form vertical video.
Facebook Feed Ad
Valley Air Pro · HVAC
Facebook Feed Ad
Oakline Realty · Real Estate
Instagram Reel Ad
Nocturne Social · Hospitality
What's Included
Setup, strategy, and management — all included
From $400 setup + from $400/month + your ad budget
Base pricing is designed for one business, one primary location, one campaign objective/type, and one active campaign. Final pricing depends on scope and complexity.
Setup (one-time, from $400):
- Campaign strategy
- Audience research and targeting
- Meta Pixel and conversion tracking
- Business Portfolio, Ad Account, and access configuration when needed
- Campaign setup and launch
Monthly management (from $400/month):
- Ongoing campaign optimization
- Audience and targeting optimization
- Budget, placement, and performance optimization
- Remarketing optimization when applicable
- Monthly performance report and results review
- Ongoing monitoring and support
Your ad budget & creative (separate)
Your ad budget is paid directly to Meta with your own card. Most clients invest $800–$2,000/month to start, and the minimum I recommend is $800/month.
Ad copy, images, and video are not included in the management fee. You provide them, or production can be quoted separately through AI Creatives.
Need a focused destination for campaign traffic? A conversion-ready landing page can be scoped through Website Design.
What To ExpectA phased process,
A phased process,
not a magic switch.
Meta Ads need enough time and budget to generate useful data. We launch, monitor, optimize, and then scale what proves effective.
Every business is different. Results depend on your market, competition, budget, offer, and creative. There are no guarantees — but there is a transparent process.
Week 1–2
Setup & Launch
Account access, tracking, audience research, targeting, and campaign setup. Your approved campaign goes live using client-provided copy and creative.
Month 1
Learning Phase
Meta gathers performance data. We watch which audiences, placements, and supplied creative assets are producing useful actions.
Month 2–3
Optimization
Refine targeting, placements, budget allocation, and campaign settings based on performance data.
Month 3+
Refine & Scale
Increase investment in proven opportunities and continue improving delivery as the campaign gathers more data.
FAQ
Questions & Answers
Should I start with Google or Meta?
Either can work as a starting point. Google captures people already searching; Meta reaches people before they search. I recommend the channel that fits your product, audience, and goals — not a fixed order.
Do I need professional photos or videos?
Good creative helps, but creative production is not included in Meta Ads management. You provide the copy, images, and video you want to use, or I can quote AI creative production separately.
Can you run ads in Spanish?
Yes. Campaign targeting and setup can support English, Spanish, or both depending on your audience. Ad copy itself is provided by the client unless copywriting is quoted separately.
How much should I spend on ads?
Most clients start with $800–$2,000/month in ad spend. The minimum I recommend is $800/month. Your ad spend is separate from my management fee and paid directly to Meta.
Does management include ad copy or creative?
No. The management fee covers strategy, account and campaign setup, conversion tracking, targeting, optimization, reporting, and the monthly results review. Ad copy, images, and video are separate.
Let's Talk
Ready to test Meta for your business?
Free 30-minute call. No pitch, no pressure.